Agrijob
Description
A leading fresh produce trading and export business is looking for an experienced Commercial Manager – Berries to build, scale, and lead its berry category. This is a senior, entrepreneurial role with full commercial ownership, requiring a strong blend of procurement expertise, sales leadership, and strategic decision-making.
The role suits a commercially driven individual who thrives in building his/her supply networks, growing markets, and managing high-value categories end-to-end.
Key Responsibilities
Procurement & Supply Development
- Develop and manage a reliable network of berry growers and suppliers
- Negotiate pricing structures, supply agreements, and volume commitments
- Plan seasonal procurement strategies to ensure quality and continuity
- Monitor crop forecasts, yields, and market conditions
Sales & Market Expansion
- Build and manage a diversified customer base locally and internationally
- Develop and execute sales strategies to grow revenue and market share
- Negotiate commercially sound customer agreements
- Identify and lead entry into new markets and channels
Commercial Strategy & Category Ownership
- Full responsibility for category performance and profitability
- Analyse pricing, margins, and market trends
- Set and track targets, KPIs, and performance metrics
- Optimise product mix and logistics to maximise returns
Operations & Stakeholder Management
- Work closely with logistics, quality, and operational teams
- Ensure compliance with export standards and customer specifications
- Represent the business at industry events and supplier meetings
Minimum Requirements
- 5–10+ years’ experience in fresh produce commercial management
- Strong background in berries or high-value fruit categories
- Proven track record in procurement, sales, and negotiation
- Valid driver’s license
- Valid passport and willingness to travel internationally (±3 trips per year, including Far East or Europe)
- Strong English communication skills (Afrikaans advantageous)
Personal Attributes
- Highly commercial and strategic thinker
- Entrepreneurial, hands-on, and results-driven
- Strong relationship builder with growers and customers
- Comfortable operating with autonomy and accountability
Why This Role?
- Opportunity to own and grow a high-value category
- Work in an entrepreneurial, agile commercial environment
- Direct impact on business growth and long-term strategy